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GIST and KuanZa Ltd (Ethical Food Crafted In Africa) enter into Partnership and Collaboration – June 2017 – London

mia   bar side view xGIST is pleased to announce a strategic partnership with KuanZa Ltd is a business platform that will partner with African farmers and food processors to craft FMCG, Fast Moving Consumer Goods, food products in Africa for direct sale in Europe and the USA.

KuanZa is a newly established platform for market disruption, social change and profitability through the development of quality food products in Africa. The KuanZa brand will compete in the fair trade, natural and specialty food industries.


MIA - Food with Thought

MIA bars


KuanZa will launch with three product lines: chocolate bars (Madagascar), honey (Ethiopia) and nut butters. The initial product range responds to identified market opportunities, falls within the team’s core competencies and Africa’s potential to supply excellent products in sufficient quantities.


Social Impact – KuanZa focuses on a fair supply chain to produce high-quality finished food African food products. While financial performance is a measure of success, other bottom lines are equally important. Social impact on African supply partners will be measured as an indicator of success and fulfilment of the brand promise: push the boundaries of fair trade beyond ingredients to Fair Made© products and all the corresponding benefits that African producer communities enjoy: production jobs, secondary ingredient sales and support services.

Emigration – Immigration is increasing trend worldwide, with a focus on agricultural job creation in rural Africa is expected to have a two-fold positive impact on emigration. Increasing farmer revenues facilitates rural families to live on their ancestral lands, preventing more stress on crowded African cities. Job creation in Africa also has the benefit of giving its people the opportunity to earn a living locally.

Gender Equality  KuanZa will engage food processor partners in Africa to progressively provide women with equal employment opportunities, proportional representation in the work force, skilled positions and equal wages for equal work.


Founded by Brett and Sarah Beach, representing a combined 20 years in the premium food and beverage industries, KuanZa Ltd unites a network of experts with a combined 70 years of director-level experience in business management, import / export, new product development, brand creation and international social impact projects. Experience in FMCG food products is rooted in Europe and the USA. The business also calls upon a network of trusted suppliers and service providers with proven track records in financial management, public relations and product manufacturing.

Find out more about MIA (a KuanZa Ltd brand)

Find out more about KuanZa Ltd MIA products


MIA Chocolate in Stores across Europe

kuanza shop germanyGIST is proud to announce that KuanZa’s MIA chocolate is now available in stores across Europe.

MIA can currently be purchased in-store or online in the following countries:

  • England
  • Belgium
  • Germany
  • The Netherlands
  • Poland



For more information visit the new MIA website

If you have a UK address and would like to purchase MIA Chocolate please Click Here

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